You’ve come to the right place if you use YouTube as a marketing channel, but don’t use YouTube Keywords Tools. In recent years, marketers have increasingly been focused on developing thoughtful YouTube SEO strategies thanks to YouTube’s prominence as the second largest search engine.
Several factors play into successful SEO, but the right keywords are one of the most significant, and YouTube keyword tools eliminate much of the guesswork.
It gives you insights into YouTube users’ consumption habits and possibly gives you a competitive advantage by identifying what YouTube users search for on the platform. YouTube keyword tools are digital programs you can download for free from the Internet. The purpose of this post is to provide you with a deeper understanding of YouTube keyword research. It also shows you 9 of the most popular YouTube keyword tools available today.
What is keyword research on YouTube?
In search engine optimization, keyword research is one of the best practices marketers use. This is because it uncovers the most relevant search terms and alternative terms people use when searching for information. To optimize organic content discovery, companies can use this research to understand what kind of keywords to include in their website text, page titles, tags, and more.
In YouTube terms, keyword research means finding out what search terms users utilize to search for content on the video platform.
What is the search volume for your keyword and similar ones?
In order to increase your rankings in SERPs – search engine results pages – you should know what your target audience is looking for, and you can include those keywords in your video title, tags, description, and transcripts. Research has been conducted. Plus, your video content will most likely be what your audience wants, so you can relax knowing you’ve created something that will catch their attention.
This marketing strategy isn’t reserved for large companies with strong marketing analytics teams. Companies of all sizes, including individual shops, local restaurants, and small businesses, must tackle search engine optimization thoughtfully and strategically.
There is even more competition between small and large companies due to the amount of content they produce. YouTube keyword tools like the ones on this list are helpful for companies that cannot afford to hire an SEO firm to do this job.
The 9 Best YouTube Keywords Tools
Here it is! A review of every YouTube keywords tool we found online is included below. For information on pricing, features, and functions, check out this list.
What is keyword research on YouTube?
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- 路 Ahrefs
- 路 VidIQ
- 路 TubeBuddy
- 路 Keyword Keg
- 路 Keyword Tool Dominator
- 路 Keywords Everywhere
- 路 Kparser
- 路 HyperSuggest
1. Ahrefs
Ahrefs is the best friend of a marketing analyst. Using this tool, you can optimize your digital content by analyzing competitors, identifying keywords, and conducting keyword research. There’s no doubt that it’s a great time when you’re dealing with Facebook, Netflix, and Uber. This platform’s YouTube Keywords Tool pulls YouTube search volumes from 171 countries, allowing us to see how popular keywords are on YouTube.
Dashboards make management of the tool easy and elegant. Using Ahrefs, you can quickly find out how many clicks a search phrase received by simply typing your keyword into the search box. You might need to make your video eye-catching if your click-through rate is low, as users might not be satisfied with the results they see.
To read more about why low clicks could occur, check out this post about creating compelling thumbnails, titles, and descriptions for videos.
Other useful data points extracted from this tool include relevant search phrases based on your keyword, along with other expressions relevant to your term. Thus, this tool can be used as both a keyword generator and a research tool.
Several pricing tiers are available, starting at $ 99 per month for a single user. This can cost up to $999 per month for a company with five or more users. In terms of price, it may be worth the investment if you plan to do serious keyword research. Before committing to the tool, you should try it for seven days for $7 to see if you like it.
2. VidIQ
Video content creators can use VidIQ to improve the searchability of their videos by using YouTube-certified keywords. You can check what’s going on with a phrase by searching for it in VidIQ, which pulls data from YouTube. In addition to top-performing videos, you will also have access to useful information such as recommended tags.
In addition to exploring additional related keywords, you can also review search volume reports over the past month or year, or even before YouTube was launched.
Marketing professionals can use this tool to confirm whether they are using the right keywords, explore new keyword options, and determine who they are competing against for a higher search ranking. A subscription is required for the keyword research tool, which comes with dozens of other features designed for video creators. Despite its affordability, even small businesses with tight budgets can afford it at just $ 7.50 a month.
You can’t go wrong with this tool if you are an SEO video nerd. Tags related to search terms are discovered using this tool. According to TubeBuddy, users can also explore other popular video search terms related to “san Diego surf” like “san Diego surf 2018” and “san Diego surf in winter” which are trending. But the tool shows much more.
As well as showing you your overall search terms score and how competitive the term is, TubeBuddy also displays how often the term is searched. It’s also easy to use and install since it’s a lightweight Chrome extension. Using this keyword tool is free, which is the best part
3. Keyword tool
A YouTube search returns a more comprehensive list of suggested videos based on what other people have searched for. Marketers like you can use the Keyword Tool to improve their SEO on YouTube by leveraging this data.
By combining basic terms, the Keyword Tool generates popular search phrases. Companies that produce clothes for babies and children may regularly use the keyword “baby clothes” in their advertising.
Using the Keyword Tool, that company could incorporate additional search terms, such as “DIY baby clothes” and “baby clothes quilt,” to enhance its keyword strategy. The platform’s trend data can also be used to determine which keywords deliver the best results at which times of the year to change your strategy.
Various features of the Keyword Tool are available for free, but you’ll need to pay for others, such as cost-per-click information and competitor keyword analysis. Depending on the volume of keywords you intend to analyze, Keyword Tool monthly plans range from $ 69 to $ 159.
4. Keywords: Keg
With the YouTube keyword tool Keyword Keg, you can generate keyword-based phrases and get a lot of information about those phrases. In addition to calculating a term’s search volume and Google AdWords cost-per-click, Keyword Keg produces an overall keyword power formula.
One cool feature of this tool is that it shows you which keywords are easier to own and which are tougher to rank for.
Landscape companies in search of alternative search terms for YouTube SEO may enter “landscape” into Keyword Keg to find “landscape ideas” and “landscape services” that are popular. It’s possible that they can focus on “landscape ideas”, since it has a difficulty rating of 70, which means there are already many content creators competing for that term, or on “landscape services” since it has a difficulty rating of 34, which means there are fewer competitors.
For a complete keyword analysis, you will need a monthly subscription to Keyword Keg, but you can see a sample for free. A yearly package can save you up to 40% on packages ranging from $ 40 to $ 280 per month.
5. Keyword Tool Dominator
This platform had high expectations, given its name Keyword Tool Dominator. While it’s not quite as mind-blowing as its moniker suggests, keyword research newbies might find it quite useful.
Using the Dominator Keyword Tool, you can easily generate a long list of YouTube search phrases that incorporate the term you type in the search bar.
You can also export a custom list of keywords from the same screen after selecting the keywords you want to include. Keyword research and pricing model research are made easy with this tool. You can search for three keywords per day using the Dominator Keyword Tool for free.
Generally, YouTube keyword tools are on sale, so expect a discount if you buy them one-time for $ 69.99.
You can utilize the Dominator Keyword Tool with search engines such as YouTube and Amazon.
6. Keywords Everywhere
Chrome and Firefox are compatible with Keywords Everywhere. Keywords Everywhere does not suggest new phrases or tags, unlike the other tools on this list. On YouTube’s search engine, it shows three useful data points: search volume, cost-per-click, and competitiveness, which is how many advertisers are running ads on Google AdWords for that term. A low number indicates that a term has fewer advertisers to compete with, whereas a high number indicates that a term has more advertisers.
Using this kind of research, keywords can be validated. Might choose to focus on other more customizable terms if you have a list of 15-20 term contenders and one of them is too expensive and difficult to own.
You won’t necessarily need this browser extension to do keyword research, but it’s an excellent addition. You can install and use Keywords Everywhere for free.
7. Kparser
The Kparser keyword tag generator creates keyword tags. With this tool, you can enter a word or phrase and get a list of high-performing tags related to your topic, their search volume, and their cost-per-click. International companies can use this tool to generate keywords based on a country’s or language’s geographical location to modify their SEO strategy.
There are basic features of this tool that are free, but they will not get you very far. A monthly subscription to the tool will make it quite affordable if you decide to upgrade. Starting at $4.99 per month, we offer a variety of subscription options.
8. HyperSuggest
Among the nine different channels HyperSuggest works with are YouTube, Amazon, and eBay. YouTube users will especially appreciate how easy it is to use this tool.
With just a search phrase, HyperSuggest shows you the best tags for YouTube videos related to your search. You can include them in the video title, description, tag list, and transcription.
Link each sentence to its corresponding YouTube SERP to see which videos currently hold the top spot for those terms. You will get a basic list of results for free, but if you want to see a full list of results, you’ll need to upgrade to the Pro plan, which costs around $13.35 per month and $4.40 to access the YouTube search feature as a component add-on.
Our favorite YouTube keyword tool
We rank TubeBuddy at the top of this list. Because of? Rather than endlessly describe the reasons why we love this YouTube keyword tool, here are the top four.
1. TubeBuddy simplifies the process of performing effective keyword searches by providing you with the most important information you need. Technology beginners will feel at ease using it because it is so simple.
2. With TubeBuddy, you won’t have to download multiple programs to conduct all your research. Because TubeBuddy is comprehensive, you won’t have to use multiple tools.
3. There are no complicated subscription plans or clunky software installs with TubeBuddy – you don’t have to navigate a complicated subscription model. Simple and easy to use, this browser extension makes browsing easy.
4. Most small businesses cannot afford to pay for a tool that performs something so specific, which is why we love TubeBuddy’s free pricing.
Wrapping up
With YouTube’s keyword tools and knowledge, you are ready to optimize your marketing strategy.聽 It’s not just keywords that determine a YouTube video’s top ranking. Here are 13 ways to rank higher on YouTube in 2020 if you want to improve your SEO video.Here are some things you can do today to improve your YouTube SEO results